Pro Rata and User Centric Distribution Models: A Comparative Study

The study commissioned by Finnish music organizations explored the differences between the pro rata model favoring the most listened tracks and being in use in streaming services, and the alternative user centric model based on individual consumer’s choices. The study concentrated especially on how consumer’s choices affect the compensations paid to the right holders. The research material was provided by Spotify. The study revealed a remarkable difference in the numbers of pro rata and user centric models.

The report is available here: User Centric Report

Jari Muikku

Jari tuntee syvällisesti luovat alat ja erityisesti niiden IPR-liiketoiminnan. Hänen toimialaosaamisensa kattaa musiikin, radion, television sekä internet- ja mobiilipalvelut. Hänellä on pitkä kokemus strategiaprosesseista, oikeuksien lisensioinnista, kansainvälisestä liiketoiminnasta ja luovien alojen järjestötoiminnasta.

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